Museums play a very important role in revitalizing the culture of a country, state or city. They act as managers of cultural production, as educational and training centers at very different levels and attract a large number of public, both national and foreign, becoming one of the samples of local identity. The museography and curatorship of exhibitions have evolved just as they have done the museums themselves and have diversified into different and increasingly specialized categories trying to get closer to a larger and more varied public.
Both cultural institutions and exhibition spaces depend not only on the vision and training of those who manage them, but also on curators, artists, gallery owners, and critics alike. Arrangement of an exhibition has to do with a network of the interrelated institutions and professions such as art market, art critic, philosophy, aesthetics, museology, tourism, heritage industries, fashion, literature, etc. whose main function is to make a speech.
A museum or cultural space is not only a place where artists present their work for exhibition, but also a platform for negotiation and a stage for representation. The museum is a site for the imaginary exploration of the relationships between subjects and works. To make the work acquiring a correct interpretation, the museum needs to tell its history from several sides to allow rich conclusions and influences from other areas. Therefore, in the realization of an exhibition, it is also important to reflect on the use of its relation with the works to inspire and stimulate the visitor, and offer a particular and diverse vision.
The opportunity to satisfy the needs of each visitor is limited by the physical and economic capacity of each cultural space, but we must take into account the quality and quantity of the information, so that the visitor can read and process it during their visit. In too many museums and galleries, going through an exhibition seems like a career of visual and mental encumbrances.
One method for planning the contents of an exhibition is to be clear about the purpose of the exhibition. Exposures fail when you do not think about audiences. The exhibition is not only an academic or artistic product, but we must reiterate that it is a link, a space for communion for the community. Due to the publicity given to the exhibition, the best promotion is oral, when the visitors of the exhibition return and promote it with other people. A good exhibition has a capacity of temptation to catch the public and the exhibition should offer the visitor an aesthetic experience, the enjoyment and the power of the works of art on the senses.